10 Week Reset MethodCatalina Macfarlane
Every time you quit, you are teaching yourself that you can't be trusted.
So this 10 weeks isn't about motivation. It's about building enough proof, week by week, that you start believing yourself again.
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Does this sound like you?
- You know exactly what to do. Knowing was never the problem. Doing it consistently is.
- You've started over more times than you can count, and each restart chips away at trusting yourself to finish something.
- Too many programs, too much conflicting advice, no idea which version of "healthy" is actually built for you.
- It's all-in or it's off completely. There's no in-between.
- Training, food, uni, work, life: it all competes for the same small pool of energy and something always loses.
This isn't a challenge you white-knuckle through and abandon by week three.
It's a defined 10-week block where you push yourself, learn the fundamentals of training, nutrition, and mindset, and walk out the other side with a structure you carry into 2027. A program that gives you what you need, so you can run it yourself after.
Recognise yourself in any of that?
Apply for a Discovery CallBuilt for brains that struggle with structure, not with willpower. You don't need to already be consistent to start. That's the whole point.
Built for people with ADHD, but open to anyone who feels drawn to this.
If any of the pain points above hit home, this was built with you in mind, whether or not that label applies to you.
What you get
- Individual 1:1 coachingThis is your program, built around you, not a generic template.
- Weekly check-in videoReal feedback and real adjustments every week, without needing a live call.
- Cohort group chatYou're doing this alongside other people, not alone.
- Access to our coaching app and exercise video libraryTailored training and nutrition, so there's never a day you're guessing what to do.
- A 10-week workbookJournaling prompts and the education behind the program, so you understand the why, not just the what.
- An end-of-program photoshootIncluded for every client, and honestly one of the best parts. More on that below.
Your 10 weeks, mapped out
Five focuses, five stages, one structure that builds week by week.
Reset
Strip back the noise, rebuild the basics, and set a structure that doesn't rely on motivation.
Mind & Identity
Shift how you see yourself, not just what you do, so the changes start sticking on the inside too.
Recovery & Resilience
Learn to handle a bad week without it turning into a bad month.
Consistency & Confidence
Structure becomes second nature, and self-trust starts to rebuild.
Rise
Walk out with a system you can run yourself, and proof of what you're actually capable of.
Your end-of-program photoshoot
Ten weeks of consistency, captured with a professional photographer. This is one of the most fun parts of the program, and it's included for everyone.
What you walk away with
- A system that runs on structure, not motivation, so it still works on the days you don't feel like it.
- Fewer decisions each day. The plan tells you what's next.
- A track record of finishing something, not just starting it, for once.
- Training and food that fit the life you actually have.
- Proof, in the mirror and on camera, of what real consistency looks like on you.
- Walking into 2027 with structure already built.
What my clients say
I think in the past I've set myself specific goals, achievable or not, and if I haven't reached them I give up and walk into the next week with very little hope and motivation. I'm now weirdly feeling really good that I can have a "shit" week or two and still keep moving, and accept having a week where I might not have done everything I wanted to, but something is better than nothing.
Cat has been an amazing coach! She's given me the tools to help create a balanced, effective and sustainable mindset around training and nutrition, that gives me results without feeling burnt out. She's so supportive and I come out of every session feeling accomplished.
Truly one of the best experiences. Cat was not only so educational but also my own personal hype woman! I've seen such a progression with my muscle growth and protein intake and it's all thanks to Cat.
Thank you so much for the month of training. It's truly changed my view on my body and health and I've never felt so motivated and confident. Thank you for being my hype woman.
Quick thank you for how much of a game changer coaching with you has been for finding my feet in the gym! Seriously never thought I'd find something that works for me, I am sticking to it, and it's done wonders for my confidence in myself, along with strength, so much already.
I used to think discipline was something you either had or you didn't. Working with Cat showed me it's actually something you build, one small win at a time. I've stuck with more of my program in ten weeks than I did in the two years before it.
This is what it's done for people already in it.
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Built from experience, not theory.
I coach because I know what it's like to start over more times than you can count, and lose trust in yourself along the way. Living with ADHD and anxiety meant a new plan every Monday, and being off the rails by Thursday.
Fitness didn't heal my ADHD. But it gave my energy somewhere to go, regulated my nervous system, and taught me self-trust through consistency instead of one big transformation moment. That's the part most people miss: the discipline comes after the consistency, not before it.
After losing 20kg last year, I've learnt that although a physical change can make you feel more confident, that's not actually the biggest shift. What changed is I stopped coaching myself with pressure and started coaching myself with structure, all while juggling a full-time double degree alongside it. That's exactly what this program is built on: progress without pressure, routines that flex instead of punishing you, and structure that holds even when motivation doesn't.
Want the full story behind this?
The 10 Week Reset Method: only 8 founding spots. Enrolment closes October 8, program starts October 12.
Apply for a Discovery CallStill deciding? Here's everything you need.
What if I fall behind during the 10 weeks?
What a fantastic opportunity to practice a new skill. Sustainable change can't be all-or-nothing, so a fall-off isn't a failure, it's part of the process. This is exactly where we practice coming back, which is the actual skill that makes it stick long term.
Is this in person?
The core program is fully online. A face-to-face option with two in-person sessions is available.
I don't have ADHD. Is this still for me?
Of course! Although this is built with ADHD brains in mind, it's suitable for anyone who feels aligned and drawn to the outcomes and problems above.
What happens after the 10 weeks?
There will be an option for continued coaching support, or we'll find a way to make sure your new structure holds up long term.
Do I have to do the photoshoot and testimonial?
The photoshoot is included for everyone and completely optional, it's there if you want it. A testimonial is part of how we celebrate and track progress together, so it's something we ask every client for, and we'll always run it by you before anything is shared publicly.
How much does this cost?
Investment is discussed on your Discovery Call, once we've talked through what's right for you and made sure this is the right fit.
Still have questions? Email [email protected] or DM @cat.macfarlane on Instagram.
Ten weeks. One structure that actually sticks.
Tell me a bit about you and I'll be in touch to book your call.
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